As part of our year-end massage performance evaluation, we re-visit various events that occurred throughout the year so we can improve and plan for the next. With all it’s economic turmoil, 2011 has been a good year for massage therapy, and Tranquility Massage has undergone growth in some expected and unexpected ways. In both cases, its always wise to review your successes (and, yes, failures) to realize the best you can be. In keeping with this sometimes painful management exercise, we would like to reflect on the highlights of 2011.
Couple’s massage was a year-round hit. Normally most popular during the spring and summer months, our couple’s massage business remained very popular throughout the year – particularly in vacation and resort spots such as Anaheim, Newport Beach, Dana Point, Laguna Beach, Long Beach, and several other spots in Orange and Los Angeles Counties. Much of this was at hotels and inns in these areas, and many clients were either new or returning from out of town. Couple’s massage is a superb way to enjoy togetherness when vacationing, but it wasn’t only vacations these travelers were on. Many were here on business or for personal non-vacation reasons. One thing’s for sure – 2011 didn’t put a damper on the desire for togetherness!
Our chair massage services were particularly in demand this year, both for conventions and other business related events, and for regular business wellness programs as well. Anaheim, Irvine, and Los Angeles were the top performers in these areas, and we even got requests for our chair massage therapy services at some types of businesses we hadn’t expected. Chair massage is particularly effective for administering performance boosting massage therapy in professional situations where a table massage may not be feasible. On the convention side, vendors at several events this year utilized Tranquility Massage to capture a larger number of visitors at their exhibits, and we even had a speaker at one week-long seminar in Anaheim utilize Tranquility Massage’s in-room hotel massage therapy service to keep him conditioned for his marathon presentation.
During the summer vacation months, we had a very large demand for our poolside massage therapy services for various professional and family events. Several in Yorba Linda, Coto de Caza, Huntington Beach, Balboa, and one right on the beach in Dana Point. Tranquility Massage usually sets up a nice shady tent with suitable relaxing music (some like Hawaiian, others reggae – it’s all client’s preference) and a full massage table – often two or more depending on the size of the event. Clients merely hop on in their suits, enjoy a relaxing massage in a resort setting and get their suntan oil or sunscreen applied all at once. Need more after a dip in the pool? No problem! Massage therapists are a definite hit at these types of events, and we always look forward to adding to the fun and enjoyment.
Our sports massage therapy and pregnancy massage therapy services also saw spikes in the summer months, particularly in Rancho Cucamonga, Riverside, Irvine, Mission Viejo, and Yorba Linda. Sports massage therapy is normally utilized by professional athletes for maintaining peak physical conditioning and athletic performance, but it also sees a large following with very athletic people from all walks of life. From professional football and baseball players, to surfers, triathletes, and even martial arts instructors, Tranquility Massage has been fortunate to work with wide variety of clients in this area this year. Pregnancy massage therapy was also up this year, due in large part to referrals from past clients to newly expecting family members – with one client in Laguna Hills returning with her second pregnancy! Its definitely good to see that pregnancies and interest in healthy moms and babies is in good standing.
We’ve added new massage therapists in Riverside, Corona, Rancho Cucamonga, San Dimas, and several other spots in Los Angeles and Riverside counties to better serve clients in those areas. These therapists are professionals in various modalities ranging from Swedish and deep tissue massage therapy to more specialized pregnancy massage and medical massage therapy, and all are dedicated to providing our clients with the utmost in relaxing, rejuvenating, and rewarding mobile massage therapy. We’re excited and grateful to have them working with us!
As we reflect on 2011 and plan for 2012, we would also like to thank all of our clients, suppliers, staff, and massage therapists for all of your professionalism, effort, and support, and we look forward to continuing our growth and YOUR health in the New Year!
Irvine is unique among Orange County communities. With it’s active and academic population fueling a strong business community, Irvine maintains a plethora of industrial and corporate centers, beautiful gated communities, and centralized shopping districts in one of the most beautifully manicured settings in Orange County. As a master planned city, Irvine’s business, shopping, and residential areas are well segregated which leave it’s residential areas free of unsightly industrial complexes, and it’s businesses free to conduct business without upsetting their residential neighbors. However, the layout can make trips to local shopping centers a long and crowded affair.
Many of our residential massage clients in Irvine cite convenience as theprimary reason they originally tried Tranquility Massage. A regular client in the upscale Northgate community pointed out that it takes her up to 45 minutes to leave her home and community to drive to the local Irvine massage spa and find a parking space. Waiting her turn for a massage may take up to 15 minutes more. One time at the spa she said she wanted an extra 30 minutes for her deep tissue massage, but was told she would have to make another appointment – somewhat frustrating.
The ironic part is that her home is beautifully decorated, and she keeps a large variety of tropical house plants around her home – a perfect setting for her own personal massage spa. Tranquility Massage enables her to enjoy personalized and professional massage therapy without leaving this beautiful setting. In addition, she loves music with a classical or ambient flavor, and can leave it playing during and after her massage. She also enjoys aromatherapy which lingers in her home well after the massage is complete, allowing her to extend her physical and mental relaxation by keeping the entire spa experience at home. She loves the service so much, she’s created her own personal jungle where she has her massage therapy!
We have two massage therapy clients in the beautiful Turtle Rock community in southern Irvine (one who enjoys sports massage therapy after his run through Turtle Rock trail), three that live in the beautiful Marquee Park Place towers, and many living in apartment communities throughout Irvine. Each has shared their delight at saving an hour or more away from their busy lives while still enjoying the healthful and relaxing benefits of massage therapy.
Tranquility Massage has several professional massage therapists that serve the Irvine area. Some specialize in specific types of massage therapy such as pregnancy massage or geriatric massage, others in sports massage therapy and deep tissue massage. All of them share a devotion to providing the utmost in massage therapy and convenience. Just the same, an important part of our business is ensuring our clients received service they were enthralled with. We frequently hear how much they enjoy getting professional massage therapy at home, often for less than they would pay at a spa. However, Irvine massage clients almost always tell us how wonderful it is to enjoy relaxing right at home and having time to do more. Stories like theirs are what Tranquility Massage is all about.
Despite all the news about the federal budget and stock market troubles, we’re happy to report our mobile massage therapy is in high demand this summer! We’re very grateful for all the compliments we’ve received over the past few weeks, and that so many people get so much peace, health, and satisfaction from Tranquility Massage. Today, we’d like to share a story from the field that warmed our hearts (sorry, no summer pun intended!).
A family of 5 from northern California stayed at the Anaheim resort last week. They had their elderly father with them (VERY heartwarming to see a family make the effort to include him!), and after a day of activity at Disneyland and taking turns caring for him, they were quite exhausted – even the 13 year old. Grandpa was having problems with his legs, knees, and feet, and regularly suffered from RLS, or “restless leg syndrome” (more on RLS here) which frequently kept him up at night.
We got a call from them (we’ll get a testimonial from them soon) later in the evening and were able to get a massage therapist to their hotel within the hour. They did their homework, and asked for references before they agreed to use us, and we were able to give them enough to satisfy their concerns.
Grandpa was the happy recipient of 90 minutes of soothing geriatric massage with some deep tissue modifications for his legs and feet. He fell asleep on the massage table, and was gently led straight to bed after his massage therapy. We got a call from grandpa the following day – he said he hadn’t slept so well in weeks, and that was WITHOUT his pain medication! We spoke with his daughter to make sure he speaks with his doctor about the possibility of massage therapy as an alternative to the medications he’s taking, and will help them locate a bay-area massage therapist in the future. He is a very sweet gentleman and we were very pleased to help make him comfortable with us in Orange County.