As part of our year-end massage performance evaluation, we re-visit various events that occurred throughout the year so we can improve and plan for the next. With all it’s economic turmoil, 2011 has been a good year for massage therapy, and Tranquility Massage has undergone growth in some expected and unexpected ways. In both cases, its always wise to review your successes (and, yes, failures) to realize the best you can be. In keeping with this sometimes painful management exercise, we would like to reflect on the highlights of 2011.
Couple’s massage was a year-round hit. Normally most popular during the spring and summer months, our couple’s massage business remained very popular throughout the year – particularly in vacation and resort spots such as Anaheim, Newport Beach, Dana Point, Laguna Beach, Long Beach, and several other spots in Orange and Los Angeles Counties. Much of this was at hotels and inns in these areas, and many clients were either new or returning from out of town. Couple’s massage is a superb way to enjoy togetherness when vacationing, but it wasn’t only vacations these travelers were on. Many were here on business or for personal non-vacation reasons. One thing’s for sure – 2011 didn’t put a damper on the desire for togetherness!
Our chair massage services were particularly in demand this year, both for conventions and other business related events, and for regular business wellness programs as well. Anaheim, Irvine, and Los Angeles were the top performers in these areas, and we even got requests for our chair massage therapy services at some types of businesses we hadn’t expected. Chair massage is particularly effective for administering performance boosting massage therapy in professional situations where a table massage may not be feasible. On the convention side, vendors at several events this year utilized Tranquility Massage to capture a larger number of visitors at their exhibits, and we even had a speaker at one week-long seminar in Anaheim utilize Tranquility Massage’s in-room hotel massage therapy service to keep him conditioned for his marathon presentation.
During the summer vacation months, we had a very large demand for our poolside massage therapy services for various professional and family events. Several in Yorba Linda, Coto de Caza, Huntington Beach, Balboa, and one right on the beach in Dana Point. Tranquility Massage usually sets up a nice shady tent with suitable relaxing music (some like Hawaiian, others reggae – it’s all client’s preference) and a full massage table – often two or more depending on the size of the event. Clients merely hop on in their suits, enjoy a relaxing massage in a resort setting and get their suntan oil or sunscreen applied all at once. Need more after a dip in the pool? No problem! Massage therapists are a definite hit at these types of events, and we always look forward to adding to the fun and enjoyment.
Our sports massage therapy and pregnancy massage therapy services also saw spikes in the summer months, particularly in Rancho Cucamonga, Riverside, Irvine, Mission Viejo, and Yorba Linda. Sports massage therapy is normally utilized by professional athletes for maintaining peak physical conditioning and athletic performance, but it also sees a large following with very athletic people from all walks of life. From professional football and baseball players, to surfers, triathletes, and even martial arts instructors, Tranquility Massage has been fortunate to work with wide variety of clients in this area this year. Pregnancy massage therapy was also up this year, due in large part to referrals from past clients to newly expecting family members – with one client in Laguna Hills returning with her second pregnancy! Its definitely good to see that pregnancies and interest in healthy moms and babies is in good standing.
We’ve added new massage therapists in Riverside, Corona, Rancho Cucamonga, San Dimas, and several other spots in Los Angeles and Riverside counties to better serve clients in those areas. These therapists are professionals in various modalities ranging from Swedish and deep tissue massage therapy to more specialized pregnancy massage and medical massage therapy, and all are dedicated to providing our clients with the utmost in relaxing, rejuvenating, and rewarding mobile massage therapy. We’re excited and grateful to have them working with us!
As we reflect on 2011 and plan for 2012, we would also like to thank all of our clients, suppliers, staff, and massage therapists for all of your professionalism, effort, and support, and we look forward to continuing our growth and YOUR health in the New Year!
Our massage therapists have been busy in Yorba Linda through July and August thus far. There has been a lot of interest in our summertime poolside massage therapy service for several family gatherings, and one new client who merely enjoys getting his sports therapy massage poolside, sometimes before beginning an intense triathlon training swim.
One thing about Yorba Linda is the presence of so many beautiful homes and estates – many with very healthy outdoor living spaces equipped with beautiful pools, patios, and landscaping. These areas are perfect for outdoor relaxation and rejuvenation, and massage therapy is most effective in these natural settings. When a client has the benefit of such an environment, we strongly recommend outdoor massage in the summertime or anytime the weather permits! Higher oxygen levels, the relaxing sounds of the outdoors, and a deeper connection with nature all enhance the massage experience.
Not all Yorba Linda clients have the benefit of such an environment, which doesn’t diminish the benefit of massage therapy one bit. One client, living in a small but attractive apartment complex, is quite allergic to pollens and dusts and prefers her massage indoors where she maintains a purified air environment. She manages beautifully to enjoy the sounds of nature by using her favorite environmental music as well as aromatherapy to bring nature indoors for her massage.
Aside from the beautiful outdoor living areas Yorba Linda residents are blessed with, many engage in parties and entertaining guests from home. We were pleased to have two massage therapists provide table massage services to one bridal shower and two separate birthdays as well.
The bridal shower was interesting because one therapist was indoors and the other was out by the pool, so guests had a choice of either indoor or outdoor massage. By the way, our gift to the bride was a complimentary couple’s massage after their honeymoon was over. She told us they may never use it because they plan on making the honeymoon last forever! Now that really would be ‘living graciously’!
During summertime activities, your muscles are working overtime under extreme conditions that can lead to aches, pains, and even serious injury from dehydration, muscle adhesions, and toxins stored within muscle tissue. To help avoid these summer fun-killers, start with the basics – hydrate before, during, and after physical activities. How does massage therapy fit in? Read on…
Tranquility Massage receives many calls from people who have injured themselves during casual physical efforts as well as extreme sporting – usually during colder weather when blood circulation is typically impaired. While massage therapy is ideal for preventing major muscular injuries, it may be too late after the injury has already occurred. One of the most important things you can do to prevent injury is to hydrate.
As you play hard, the cells in your muscles produce metabolic wastes that can accumulate in muscle tissue. Without sufficient water to flush away those wastes, they can accumulate within the muscle tissue itself, leading to decreased flexibility and range of motion – prime conditions for injury. To help prevent the accumulation of those wastes, drink water or your favorite sports drink (fortified with essential electrolytes such as sodium and potassium) at least 30 minutes prior to engaging in summer activities. Maintain your hydration level during your summer activity by continuing to drink to replace what you lose through metabolism and perspiration, and continue to drink afterward as your heart rate and body temperature return to normal. Always drink an amount you’re comfortable with – never more. Also, don’t forget to have a restroom nearby!
Massage therapy prior to intense physical activity actually increases flushing of these metabolic wastes from muscle tissue. The massage therapist will apply a number of massage therapies to various muscle groups that can help avoid the accumulation of these toxins. Typically, 60 to 90 minutes of full-body sports therapy massage is most beneficial for those that regularly engage in intense physical activity. However, as little as 30 minutes of deep tissue massage therapy can provide enough conditioning to be a benefit – particularly if the activity involves lots of walking and standing (think a day at a theme park).
So remember, if you’ve got a day of fun in the sun in your future, stay hydrated to help flush those toxins and keep your muscles ready for action! For the most efficient and effective (and convenient!) way to flush those toxins, give Tranquility Massage mobile massage therapists a call. We’re where you need us most!
Coming up next, Delayed Onset Muscle Soreness (DOMS). How massage therapy can help…